Making Family Fun Effortless: Ways to Simplify the Buying Experience

When creating memorable experiences, creating seamless interactions for guests is vital to success. Whether it’s booking a birthday party or purchasing tickets for attractions, reducing hassles in the buying process can make all the difference. To help you do that, read on for four easy ways you can make transactions smoother, faster, and more convenient for your guests.

No. 1: Reduce purchase barriers with tokenization. 

Asking guests to take out their wallets repeatedly can seriously diminish their desire to do so. The result: lost sales for your business. If you’re in the market for a point-of-sale solution, make sure that your provider offers easy transactions with the ability to tokenize credit card information securely onto payment media like cards and wearable devices.

Tokenization keeps guest payment details safe by storing them securely and giving you a unique token instead of card details. This feature is especially helpful for online sales, online party booking, and even while guests are onsite as walk-in traffic or members.

No. 2: Speed up transactions with contactless payments. 

Another way to reduce purchase barriers is through contactless technology, which allows guests to speed through transactions. Also, consider going contactless for more than just point-of-sale transactions. Allow guests to receive attraction and admission tickets digitally, and you’ll also reduce lines and wait time throughout your entire facility.

No. 3: Give guests more control over how and when they pay with Click to Pay. 

With Click to Pay, you can make taking event deposits and payments for accounts receivable faster, easier, and more secure than ever.  You’ll simply send a secure link from your event or client account in Advantage Events or Console and your guest will be directed to a secure portal where they can enter their payment information securely. This information can also be tokenized so they can make final payments to the card on file easily if desired.

In your cafe or restaurant, Pay at the Table allows you to give guests control, too. Simply print guest receipts with QR codes and language inviting guests to pay for their order online. Guests will be directed to the same secure portal to make their payment, making it easy for staff to assist more guests without the back-and-forth of taking payments or dropping new checks as additional items are ordered. Checks are updated automatically when entered into Advantage Food and Beverage.

No. 4: Offer flexible payment options that keep guests coming back. 

Providing your guests with a variety of offerings and payment options can help you attract and retain loyal fans while you simultaneously build a recurring revenue stream when built into memberships or season passes. These programs offer value and convenience to guests, encouraging repeat purchases and fostering long-term relationships.

Also, by offering memberships and season passes with flexible billing terms, such as monthly, quarterly, or annually, with customizable renewal options, you help make your offerings more accessible to a broader audience.

By choosing the right facility management solution and implementing these simple yet effective strategies, you can transform the buying experience for guests, making it easier, faster, and more convenient than ever. This will ultimately enhance guest satisfaction and loyalty while driving business success.

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