Resource Center

Topic: Brand Management

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7 Friction Points that Damage Your Brand

Complicated coupons, inconvenient payment processes, and even walk-in birthday parties can cause small friction points, leading to big frustration. Reputation…

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Blogs //

7 Friction Points that Damage Your Brand

Complicated coupons, inconvenient payment processes, and even walk-in birthday parties can cause small friction points, leading to big frustration. Reputation is critical to any business’s success, and maintaining one that’s positive is easier said than…

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5 Reasons Your Business Needs a Meaningful Purpose

Team alignment, motivation, and clear direction are just some of the benefits a meaningful purpose can yield. Nearly every business wants to provide outstanding customer service. But many people don't realize that a great customer…

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How to Accomplish More in 5 Quick Steps

In less than 15 minutes, you'll be on your way to more productive task management. The holidays can be extremely stressful because there always seem to be more tasks than time. But as you move…

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How to Delegate & Get More Done at Your FEC

Letting go can be difficult to master, but it's the only way to accomplish everything you want to - and keep your sanity. You probably have a project list that's a mile long, with more…

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5 Ways You’re Ruining Employee Morale

You could be doing more damage than you realize: from what you let slide to the promises you break.  Managing others is no easy feat, and it can sometimes feel like a thankless job. You're…

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5 Secrets to FEC Redemption Strategy

Redemption Plus' Megan Burtch shares important tips to help maximize the impact of this important offering. No matter what kind of game room experience you offer, your redemption experience matters. As the last guest service…

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How to Use Your FEC’s Displays and Signage More Effectively

Digital signage can be a strategic tool for your business.  In several online family entertainment forums lately, I've seen questions from operators about how best to leverage monitors and display signage. Some advice they received…

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How to Increase the Reach of Your Community Efforts

Helping others is the rising tide that lifts all boats. At the recent IAAPA FEC Summit event, operators from all over North America shared challenges that the leisure-based entertainment community faces and how we can…

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5 No Cost Ways to Boost Guest Experience

Adopt the WISER approach for a new way to communicate your brand message in and out of your facility. I had the opportunity to attend and present at Bowl Expo 2021 in Louisville, Kentucky. The…

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