Resource Center

Topic: Marketing Tips

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7 Tips for Getting User-Generated Content in Your FEC

User-generated content can create brand awareness, build trust, and help you engage with your audience - with less of the…

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7 Tips for Getting User-Generated Content in Your FEC

User-generated content can create brand awareness, build trust, and help you engage with your audience - with less of the heavy lifting.   Family entertainment businesses have no shortage of opportunities for social media gold. But…

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5 Marketing Email Tips to Try at your FEC

Consider new and refined approaches to help get your audience's attention.   As a marketer, you're always looking for new ways to spark your readers' interest and get your message heard (read?). Lately, I've been on…

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How to Increase the Reach of Your Community Efforts

Helping others is the rising tide that lifts all boats. At the recent IAAPA FEC Summit event, operators from all over North America shared challenges that the leisure-based entertainment community faces and how we can…

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5 Simple Ideas to Increase Revenue and Engagement

A little creativity and planning can quickly boost your revenue and audience engagement. When you've been in this business a while, you've undoubtedly tried a lot of different promotions and special offers. But over time,…

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5 Ways to Impress Your FEC Guests

With consumers becoming more discerning than ever, the best FEC's always find ways to surprise and delight.  After our recent labor blog where we talked about the importance of transparency with guests, we thought it…

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How to Build an FEC Membership Program

Thoughtful program planning and strategic rollout can make all the difference.  Now that you’ve heard about some of the key benefits, new CenterEdge tools, and a success story, you’re probably ready to think about setting…

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7 Tips for FEC Marketing to a Gen Z Audience

Use these tips to help develop Gen Z marketing messages that resonate with this unique consumer base.  One of the things that I love...and dread...about marketing is that it’s always changing. I’m sure most marketers would…

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6 FEC Management Strategies You Need in 2021

Continue to adapt your approach in these key areas to meet your business' needs in the ever-changing amusement landscape. Many times over these last months, it seemed like all we could do just to survive…

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7 Tips for Better FEC Marketing Emails

We're sharing new data to help you drive marketing email response.   I had the recent opportunity to attend Inbound 2020, a marketing conference that joined the many others in going virtual.  I was excited…

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